ONLINE ECOMMERCE CONFERENCE for Conversion Growth
5 world-leading proven professionals in conversion optimization will share their practical experience and give you the most essential recommendations on how to improve your eCommerce website.
Speakers
Director of Product Strategy at Optimizely
Optimizely has more than 900 partners around the globe. With Optimizely, you can operate with data-driven confidence to create hyper-personalized experiences.
Bio:
The past ten years, Mårten has been focusing on marketing technology platforms focusing on creating a better digital customer experience. As a Director of Product Strategy, he is guiding companies and marketing teams to help them become more customer-centric by focusing on content, data, experiments and personalization.
Product Growth Manager at CXL
CXL is one of the best online institutes in the world for premium marketing education on customer acquisition, conversion optimization, and digital analytics. CXL trained teams from Google, Amazon, Cisco, IKEA, Hilton, and other companies.
Bio: Juliana is a senior marketer executive with extensive product experience. She has been working for more than 10 years in technology (SaaS & Ecommerce). Known as The CLV Lady, Juliana is a Customer Lifetime Value and Lifecycle Marketing evangelist, widely recognized for her contrarian approaches to opinion-based methodologies and "best practices".
Currently, she owns retention, CLV and product experience for CXL and their 30k+ students. CXL is the premium marketing education destination.
Denys Studennikov is the COO and the Head of UX/UI department at Turum-burum.
Bio:
Denys was a speaker at Retail Development Programs from Google in Ukraine, at Webinale Conference 2022 in Berlin, and many other digital events. He has more than 7 years of experience in increasing conversion rates for eCommerce projects with the help of design. He was working with Samsung, Thule, Intertop, Megasport, Zlato, Dobovo, etc.
Rebecca Hugo is a Senior UX Auditor from Baymard Institute, and part of a growing team that has been dedicated to helping e-commerce sites make more well-informed decisions about their end-user experience since they were first founded in 2009.
She has over 78,000 hours of large-scale usability research, 123 top e-commerce sites as part of a growing benchmark database, and more than 145,000 UX performance scores all at her disposal at Baymard, which is used by more than 3,000 e-commerce companies across 80+ countries, including 71% of all Fortune 500 e-commerce companies.
Lead Customer Education Manager at Hotjar
Hotjar is one of the top online usability analysis services used by more than 350,000 organizations worldwide, including companies such as Ryanair and Tomtom.
Bio:
Karissa was a nominee for the "ACE Rising Star Award in Customer Education" for 2021 and has been featured on the "Knowledge Base Ninjas" podcast, presented at Support Driven, and spoke at multiple Write the Docs conferences. Her specialty is in help center and training content strategy. Without previous knowledge of UX, she was able to increase conversions in the Hotjar help center by 300% in one year by using Hotjar.
Schedule of events
WHO ARE THE ORGANIZERS?
Turum-burum is a Ukrainian UX/UI and CRO company with over 12 years of UX/UI experience and is primarily focused on eCommerce projects.
We know how much changes in the interface can influence the conversion and revenue of online stores, because we had the chance to increase the conversion rate by 55% or more.
Most marketers continue to run ads on ineffective landing pages, and business owners continue to underestimate the benefits of website design because they have associated it with graphics rather than as a way to improve the user experience.
Therefore, we decided to gather the best conversion optimization experts from all over the world. They will discuss the common usability mistakes that cause you to lose sales. You will also discover the tools for collecting information about user behavior and how to invest in UX/UI design properly to increase your revenue.
As you can see, we have already spent a lot of time and effort trying to invite the best of the best to perform on one virtual stage to help your business grow. All you have to do is just join us to get the maximum amount of practical information in one place.